About

Why ?

We exist to add more beautiful-magical things to the world.

What ?

We are Strategic and Else Design Studio aiming to create cohesive brand experiences that people love through “Respectful Design Philosophy”. We comprise of three small studios where everybody is still a thinker and doer at the same time.

- Branding & Communication Art Studio

- Space-related Studio

- Strategy Studio

“Respectful-Design Philosophy”

We practice and believe in “Respectful Design”, which are:

Respect in People {and other species}.

In designing any solution, we give an importance not only to the output of magical design solution to users, but we also want every design task to be magical learning experience for our staffs to explore new wild ideas, and for our clients to learn something new with us as well.

Respect the Authenticity.

We are making sure that every design crafted and solution must be authentic for each opportunity we are tasked. With our experiences, we aim not just to come up with superficial aesthetic solution, but will be the solutions that go through rigorous process of both strategy and design exploration for the solution that unique to none others.

Respect the Progressive-design solution.

We respect our clients’ hard earned money, and we want to create the solution that not just for today, but to make sure it will be standing stand strong for tomorrow and future.

Projects Play About Career Contact

Christmas Market

Installation design